THE SECRET OF SUCCESSFUL TRICK-OR-TREATING
The colors of fall are at their peak. Oranges, reds, yellows and greens jump
at us from the trees as shafts of sunlight illuminate the sky’s canvas. I
absolutely love this time of year; the brisk cool breezes, Indian summer
days, chilly rain- I love them all. Just being outdoors renews our
enthusiasm and refreshes our entire being.
As I was taking a walk yesterday afternoon, I couldn’t help but to think
about Halloween and how great it is that it’s on the weekend this year. My kids
and kids everywhere will be able to soak in everything that fall has to
offer that day, and get treats just for dressing up. And then that’s when
the idea for this month’s newsletter hit me (well, that and another
newsletter I subscribe to): Halloween should be a national holiday, or at
the very least a national sales holiday. Because if you think about it,
trick or treaters are really salespeople in disguise.
1. Trick or treaters dress for success.
2. The most effective trick or treaters plan their routes wisely to maximize
their time in the field.
3. The most successful trick or treaters start early and work late.
4. The most successful trick or treaters ask for the order! (Trick or
Treat?)
5. The most successful trick or treaters network to find out where the best
treats are to be found.
6. It’s a night filled with cold calling.
7. Savvy treaters have been known to try to ask for their fair share, wait a
while, and return for an up sell.
8. If you want to make more treats, you have to make more calls.
9. Smart treaters always say thank you.
10. At the end of the day, if you didn’t get all the treats you wanted, you
only have yourself to blame.
I have to give credit where it’s due, so thank you very much for this list
Andy Dix by way of Jeffrey Gitomer's newsletter.
The list is very funny to read because of the truth behind the message; If
you want more treats, knock on more doors.
Go get 'em!
Happy Halloween!
John Zalepka
Adpro Imprints, Inc.
